From Chaos To Organized: Buenly’s Story

Finding an opportunity to improve customer communication is excellent. By organizing messages in one place, anyone could respond faster and build better customer relationships.

About Buenly LLC

Buenly is a digital marketing agency that provides services to help businesses improve their online presence. The company focuses on creating effective marketing strategies, managing campaigns, and assisting businesses to attract more clients. Buenly works with marketing agencies and service-based businesses to improve their operations and client communication. The company aims to provide innovative and simple solutions to support business growth.

Project Challenges

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  • Efficient Campaign Management: Running SMS campaigns on time and tracking their success was challenging. Without a structured system, managing multiple campaigns became confusing.
  • Automation: Following up with clients manually was time-consuming and inconsistent. They needed an automated system that kept communication personal while reducing manual effort.
  • Scalability: As client demands grew, managing communication effectively became harder. The team needed a system that could handle more messages without lowering the quality of interactions.
  • Integration: Their existing workflow in Pipedrive didn't easily support SMS solutions. Switching between different tools made work inefficient and frustrating.
  • Tracking & Analytics: Without proper insights, measuring campaign success was difficult. They struggled to understand which messages worked best and where improvements were needed.

Main Pain Points

Follow-ups were time-consuming
Difficulties in measuring results.
Communication was scattered.

How HelloSend helped?

  • HelloSend made communication smoother by integrating SMS with Pipedrive, allowing automated follow-ups and campaign management to be directly on the platform. 
  • They set up automated messaging for personalized follow-ups and reminders, providing timely communication without extra manual work.
  • To simplify operations, they centralized all messages - SMS, WhatsApp, and other channels—into one inbox, making it easy to track conversations.
  • Bulk SMS campaign management became effortless, and detailed analytics and reporting helped measure campaign performance and effectiveness.
  • The biggest challenge was creating personal, not robotic, automation. HelloSend solved this by using dynamic fields in automation workflows, making each message feel tailored to the client. 

Results & Impact

  • Impact: The project had an apparent positive effect on Buenly Marketing Services. Client engagement improved, campaigns ran more efficiently, and team productivity increased. This meant the company could manage its work better and reach clients more effectively.
  • Better Client Engagement: Personalized and timely communication helped improve client satisfaction. This approach strengthened relationships, making clients feel valued and well-supported. It ensured that every client received the right message at the right time.
  • Actionable Insights: It provided clear visibility into campaign performance. These insights allowed the team to make innovative, data-driven improvements and achieve measurable returns on their investment.

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Looking to Enhance Your Messaging Experience?

You’re just a step away from unified SMS, MMS, and WhatsApp integration with HelloSend.
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